Latest news

Three new lightweight eyewear models with SHIMANO RIDESCAPE lens technology

Shimano adds three new and updated eyewear models to its lineup of performance eyewear for all types of riders and riding conditions. Featuring RIDESCAPE lens technology that emphasizes colors and ...

Shimano announces a voluntary Inspection and Replacement Program for certain bonded 11-Speed HOLLOWTECH II Road Crank...

Shimano is issuing a Voluntary Inspection and Replacement Notice for selected bonded 11-speed HOLLOWTECH II road cranksets produced between June 1, 2012, up to and including June 30, 2019, for a po...

Introducing SHIMANO GRX Mechanical 12-Speed Components

The new 12-speed GRX lineup delivers more gearing options along with unrivaled ergonomics, so riders get the most out of each unpaved adventure, wherever that might be.

Shimano introduces 12-speed Premium Mechanical Shifting with the launch of the new SHIMANO 105 groupset

Shimano brings the pure joy of self-powered adventure to the massive community of cycling enthusiasts looking for reliable, easy-to-maintain componentry at an affordable price.

Bikefitting.com launches new Fit Bike

With nearly 40 years of experience in offering hardware and software solutions, bikefitting.com is excited to launch their most advanced fitting tool yet: the Fit Bike.

Pedal your way to greatness with the sleek, silver version of Shimano's flagship racing shoes

Shimano is excited to announce a new special-edition silver-color to its updated, best-in-class RC903 S-PHYRE road shoe. The timeless metallic silver and black design pairs well with your favorite ...

SHIMANO introduces Flint Hills Edition RX8 and RX6 gravel shoes to celebrate the iconic Kansas landscape

Three colorful designs pay tribute to riders embarking on all-day and all-night journeys across the rolling Flint Hills each June.

United in Gravel presents "REBOUND"

Shimano is partnering with Live Slow Ride Fast to unite gravel cyclists across the world for REBOUND 2023. The goal is simple, to ride a million miles in a single day.

Shimano joins the purple party!

Shimano is proud to be a sponsoring partner with Grinduro and join its purple party! Grinduro combines the best elements of a mountain bike enduro with a gravel grinder-style road race.

PRO Vibe Stem (Alloy) Recall Notice

Shimano Europe B.V. (“Shimano”), owner of the PRO brand, is recalling certain batches of the PRO Vibe Stem (Alloy).

Join the podium celebrations at the Spring Classics with Shimano’s Champagne-colored S-PHYRE race shoes

Bringing a pop of color to the pageantry of this season’s podium celebrations, Shimano is excited to announce a special-edition champagne-color to its updated, best-in-class RC903 S-PHYRE road shoe.

SHIMANO introduces two newly redesigned eyewear models for 2023

Shimano introduces the newly redesigned second-generation S-PHYRE and AEROLITE eyewear models.

Shimano introduces all-new Gravity Flat series footwear

Refined for superior grip and confidence, Shimano introduces an all-new series of footwear that optimizes on-bike control in technical terrain and enhanced grip on slippery hike-a-bike sections.

Shimano introduces all-new Gravity Enduro series footwear

Take total control in technical terrain with Shimano’s new GE series footwear, delivering uncompromised performance for aggressive trail and downhill riding.

Bikefitting.com launches new Fit Bike

With nearly 40 years of experience in offering hardware and software solutions, bikefitting.com is excited to launch their most advanced fitting tool yet: the Fit Bike.

Shimano's AUTO SHIFT and FREE SHIFT technology receives the EUROBIKE Award 2023

Shimano is pleased to announce that its AUTO SHIFT and FREE SHIFT technology has been awarded the EUROBIKE 2023 Award in the E-Bikes category.

PRO introduces new Enduro and E-MTB saddles

With a lightweight, and robust appearance, PRO introduces two new saddles as part of a new design and overarching naming convention, which will make saddle identification easier for cyclists, bike ...

Shimano unveils new, highly compatible ecosystem with SHIMANO CUES

Shimano is excited to announce that we are taking it one step further, by introducing SHIMANO CUES: a brand-new approach to our mid-tier lifestyle component lineup.

SHIMANO introduces an all-new range of XT Di2 Drivetrains for SHIMANO EP E-Bike Platforms

SHIMANO sets a new standard for the future of e-bike shifting technology through a unique integration of all-new XT Di2 and SHIMANO EP e-bike platforms.

SHIMANO introduces the all-new EP600 Mid-Level Drive Unit with EP8 performance and expanded connectivity

Shimano announces the all-new EP6 series drive unit that brings the same natural ride feel and performance of the high-end EP8 platform to a mid-level price point.

Shimano commits to four MTB race programmes for 2022

Shimano are proud to announce an expansion to their mountain bike sponsorship programme. For 2022 and beyond they have stepped up their commitment with Thömus Maxon Swiss MTB Racing, Dorval AM-Comm...

TIME TRAVEL THROUGH THE EVOLUTION OF THE MOUNTAIN BIKE

In this new video Hans talks about how he's seen the mountain bike evolve to where it is now. Enjoy this trip down memory lane. And, “happy trails my friends!” as Hans says.

SHIMANO DEORE XT AND DEORE DRIVETRAINS TO COME WITH LINKGLIDE TECHNOLOGY OPTION FOR INCREASED DURABILITY

As e-biking and other mountain biking styles continue to grow, so too does wear and tear on drivetrains. To solve this issue, SHIMANO is introducing LINKGLIDE technology, designed and engineered wi...

Versatility for the modern adventure cyclist with Shimano's new range of footwear

Shimano refines adventure touring footwear with the all-new EX and ET series.

Shimano's AUTO SHIFT and FREE SHIFT technology receives the EUROBIKE Award 2023

Shimano is pleased to announce that its AUTO SHIFT and FREE SHIFT technology has been awarded the EUROBIKE 2023 Award in the E-Bikes category.

Shimano unveils new, highly compatible ecosystem with SHIMANO CUES

Shimano is excited to announce that we are taking it one step further, by introducing SHIMANO CUES: a brand-new approach to our mid-tier lifestyle component lineup.

What Europeans really think about e-bike use - Shimano State of the Nation 2022

A YouGov survey, commissioned for Shimano's fourth annual State of the Nation European report examines the attitudes toward e-bike use and reveals some interesting trends around people’s reasons to...

SHIMANO introduces the all-new EP600 Mid-Level Drive Unit with EP8 performance and expanded connectivity

Shimano announces the all-new EP6 series drive unit that brings the same natural ride feel and performance of the high-end EP8 platform to a mid-level price point.

Introducing SHIMANO CUES Di2 for E-Bike Platforms

Inspired by the steadfast commuter and rider demand for trouble-free drivetrain longevity and performance, SHIMANO CUES brings a new purpose-built, dedicated lifestyle component brand to every ride.

NEARLY HALF OF POTENTIAL E-BIKE USERS SAY THEY WOULD USE AN E-BIKE AN ALTERNATIVE TO CARS

Researches show the potential of E-Bikes as future solution for mobility. Lack of infostructures and safe cyclopaths discourages possible customers to do so.

SHIMANO DEORE XT AND DEORE DRIVETRAINS TO COME WITH LINKGLIDE TECHNOLOGY OPTION FOR INCREASED DURABILITY

As e-biking and other mountain biking styles continue to grow, so too does wear and tear on drivetrains. To solve this issue, SHIMANO is introducing LINKGLIDE technology, designed and engineered wi...

TWO NEW E-BIKE DRIVE UNITS COMPLETE SHIMANO’S E-CARGO BIKE PROPOSITION

Shimano is moving further into the e-bike market with the introduction of two new drive unit models built especially to power heavy cargo bikes.­ Not only are these drive units made for cargo, but ...

Versatility for the modern adventure cyclist with Shimano's new range of footwear

Shimano refines adventure touring footwear with the all-new EX and ET series.

Shimano unveils new, highly compatible ecosystem with SHIMANO CUES

Shimano is excited to announce that we are taking it one step further, by introducing SHIMANO CUES: a brand-new approach to our mid-tier lifestyle component lineup.

What Europeans really think about e-bike use - Shimano State of the Nation 2022

A YouGov survey, commissioned for Shimano's fourth annual State of the Nation European report examines the attitudes toward e-bike use and reveals some interesting trends around people’s reasons to...

SHIMANO expands its range with versatile shoes for performance on and off the bike

Destined for those who want to explore, SHIMANO's new EX-range allows you to move in comfort, both on- and off-the-bike.

SHIMANO introduces the all-new EP600 Mid-Level Drive Unit with EP8 performance and expanded connectivity

Shimano announces the all-new EP6 series drive unit that brings the same natural ride feel and performance of the high-end EP8 platform to a mid-level price point.

Introducing SHIMANO CUES Di2 for E-Bike Platforms

Inspired by the steadfast commuter and rider demand for trouble-free drivetrain longevity and performance, SHIMANO CUES brings a new purpose-built, dedicated lifestyle component brand to every ride.

Three new lightweight eyewear models with SHIMANO RIDESCAPE lens technology

Shimano adds three new and updated eyewear models to its lineup of performance eyewear for all types of riders and riding conditions. Featuring RIDESCAPE lens technology that emphasizes colors and ...

Bikefitting.com launches new Fit Bike

With nearly 40 years of experience in offering hardware and software solutions, bikefitting.com is excited to launch their most advanced fitting tool yet: the Fit Bike.

SHIMANO introduces two newly redesigned eyewear models for 2023

Shimano introduces the newly redesigned second-generation S-PHYRE and AEROLITE eyewear models.

Shimano introduces all-new Gravity Flat series footwear

Refined for superior grip and confidence, Shimano introduces an all-new series of footwear that optimizes on-bike control in technical terrain and enhanced grip on slippery hike-a-bike sections.

Shimano introduces all-new Gravity Enduro series footwear

Take total control in technical terrain with Shimano’s new GE series footwear, delivering uncompromised performance for aggressive trail and downhill riding.

Pedal your way to greatness with the sleek, silver version of Shimano's flagship racing shoes

Shimano is excited to announce a new special-edition silver-color to its updated, best-in-class RC903 S-PHYRE road shoe. The timeless metallic silver and black design pairs well with your favorite ...

Versatility for the modern adventure cyclist with Shimano's new range of footwear

Shimano refines adventure touring footwear with the all-new EX and ET series.

SHIMANO introduces Flint Hills Edition RX8 and RX6 gravel shoes to celebrate the iconic Kansas landscape

Three colorful designs pay tribute to riders embarking on all-day and all-night journeys across the rolling Flint Hills each June.

Join the podium celebrations at the Spring Classics with Shimano’s Champagne-colored S-PHYRE race shoes

Bringing a pop of color to the pageantry of this season’s podium celebrations, Shimano is excited to announce a special-edition champagne-color to its updated, best-in-class RC903 S-PHYRE road shoe.

SHIMANO introduces new RX8 and RX8R gravel shoes for race-performance and rowdy mixed-surface riding

Enhancing Shimano's popular featherweight RX8 gravel race shoe, the updated RX801 model delivers a more breathable design, with a super stiff and efficient carbon outsole for your biggest efforts o...

Maximize performance with the reimagined SHIMANO RC903 S-PHYRE road racing shoe

Shimano introduces the newly updated, best-in-class, RC903 and RC903W women’s road shoes that will deliver the ultimate in road racing footwear.

New kicks to boost your ride and keep you fresh

For those who take these intense sessions seriously, Shimano introduces the redesigned, top-of-the-line IC501 indoor cycling shoe that features a revolutionary new eco-friendly, non-toxic, chemical...

SHIMANO expands its range with versatile shoes for performance on and off the bike

Destined for those who want to explore, SHIMANO's new EX-range allows you to move in comfort, both on- and off-the-bike.

SHIMANO’S UPDATED LIGHTWEIGHT RX8 GRAVEL SHOE DESIGNED FOR THE GRAVEL RACING SCENE

In June 2021 Laurens ten Dam raced 200 miles through Kansas dust and dirt, claiming second place at Unbound in his RX8s. And somewhat inspired by the arid landscapes of Kansas, two new burnt bronze...

IMPROVED SHIMANO GRAVITY SHOES FEATURE NEW ULTREAD RUBBER COMPOUND

IMPROVED SHIMANO GRAVITY SHOES FEATURE NEW ULTREAD RUBBER COMPOUND. PLUS NEW ALL MOUNTAIN AND MOUNTAIN TOURING RANGE.

SHIMANO, PRO & BIKEFITTING.COM TEAM UP FOR CHAMOIS PERFECTLY DESIGNED TO MATCH STEALTH SADDLE

The holy trinity of contact points – feet, hands and backside – have been the centre of attention of bike builders, bike fitters and bike designers for many years. Cyclists agonize over their choic...

Shimano announces a voluntary Inspection and Replacement Program for certain bonded 11-Speed HOLLOWTECH II Road Crank...

Shimano is issuing a Voluntary Inspection and Replacement Notice for selected bonded 11-speed HOLLOWTECH II road cranksets produced between June 1, 2012, up to and including June 30, 2019, for a po...

LOTTO DSTNY will be packing its bags with PRO's world-class accessories

A new two-year partnership, will see Lotto Dstny riders and mechanics use PRO saddle bags, multi-tools and tire levers in all aspects of their racing and training.

TEAM DSM announce the continuation of their partnership with Shimano ahead of the 2023 season

Team DSM and Shimano are pleased to announce their long-standing partnership will be extended into the upcoming 2023 road cycling season. The partnership will be for two-years.

What Europeans really think about e-bike use - Shimano State of the Nation 2022

A YouGov survey, commissioned for Shimano's fourth annual State of the Nation European report examines the attitudes toward e-bike use and reveals some interesting trends around people’s reasons to...

SHIMANO REDUCES ENVIRONMENT-IMPACT WITH SUSTAINABLE PACKAGING

Cycling has a sustainable character. A tour on a road bike, mountain bike or gravel bike in nature benefits everyone’s health. And every trip that is made by bike instead of by car is pure environm...

SHIMANO PROUD TO SUPPORT THE FIRST FREESTYLE PARK AND FLATLAND WORLD CHAMPIONSHIPS ON EUROPEAN SOIL

The coming UCI Urban Cycling World Championships presented by FISE will be significant for two reasons; it will be the first time the UCI BMX Freestyle Park and Flatland World Championships have be...

SHIMANO RENEWS AGREEMENT WITH UNIPUBLIC FOR NEUTRAL ASSISTANCE AT LA VUELTA AND OTHER SPANISH RACES UNTIL 2024

Shimano is proud to announce the extension of its collaboration with Unipublic, offering its neutral race assistance service to all professional riders in prestigious Spanish road cycling races.

PRO introduces new Enduro and E-MTB saddles

With a lightweight, and robust appearance, PRO introduces two new saddles as part of a new design and overarching naming convention, which will make saddle identification easier for cyclists, bike ...

PRO Vibe Stem (Alloy) Recall Notice

Shimano Europe B.V. (“Shimano”), owner of the PRO brand, is recalling certain batches of the PRO Vibe Stem (Alloy).

LOTTO DSTNY will be packing its bags with PRO's world-class accessories

A new two-year partnership, will see Lotto Dstny riders and mechanics use PRO saddle bags, multi-tools and tire levers in all aspects of their racing and training.

PRO introduces a new Vibe Superlight Road Cockpit and Carbon Clip-Ons designed for gravel and triathlon

PRO is excited to introduce its all-new PRO Vibe Superlight Handlebar and Stem, shaving 75 grams off their previously lightest cockpit. Weighing only 154 grams, for the 38-centimeter-wide model, th...

Go PRO with upgrades for your MTB handlebars and seat posts

PRO’s new handlebars and seat posts will answer those upgrading desires to allow you to outperform once more, or at least to make sure you can still attract envious looks now and again.

PRO tools for the ride and solutions for the workshop

The new PRO Smart Cage is the answer to your upgrading dreams. And if you’re wondering what to put in the smart cage, new tools are just the ticket

New Performance and Discover bag range from PRO

Performance range for Road riders, Discover Team range for Gravel riders. Saddle and frame versions for stashing your belongings.

PRO puts out a new Vibe; aerodynamic handlebar and stem with half grip option

PRO’s new Vibe Evo handlebars take style, aerodynamic optimisation and ergonomic comfort to a new level with an integral stem, hose and cable integration, top section grips and specially-designed h...

New PRO Stealth Curved saddle keeps you aero for longer

When it comes to sitting on a bike, there are those who are rock-solid in their positioning, and then there are those who move around as if they have an itch to scratch. The new PRO Stealth Curved ...

SHIMANO, PRO & BIKEFITTING.COM TEAM UP FOR CHAMOIS PERFECTLY DESIGNED TO MATCH STEALTH SADDLE

The holy trinity of contact points – feet, hands and backside – have been the centre of attention of bike builders, bike fitters and bike designers for many years. Cyclists agonize over their choic...

LAZER INTRODUCES RE-INVENTED AND LIGHTWEIGHT Z1 KINETICORE.

Its weight of 220g M CE make this the lightest helmet including rotational impact protection on the market.

Lazer announces end to long standing partnership with Team Jumbo-Visma.

After a successful and pleasant partnership with Team Jumbo-Visma, helmet brand Lazer announces an end to the 6-year long lasting collaboration.

LAZER INTRODUCES ALL-NEW CHASE FULL FACE DOWNHILL HELMET WITH KINETICORE TECHNOLOGY.

For those chasing the most adrenaline inducing descents, Lazer introduces the Chase KinetiCore, the first specified downhill helmet with 5-star protection rating from Virginia Tech.

LAZER INTODUCES NEW CERRO KINETICORE MIXED TERRAIN PROTECTION.

Cerro KinetiCore offers the best of both worlds, as this helmet feels right at home both on smooth tarmac roads and off-road in the dirt.

Lazer shows off new Tour de France & Maillot Jaune 2023 collection.

Special edition versions of three Lazer helmets get a Tour de France & Maillot Jaune inspired make-over. After a historic Tour de France in 2022 where all winner's jerseys were won by riders wearin...

Team Jumbo-Visma rides with unique Lazer helmets during Paris-Roubaix to raise awareness around wearing bike helmet

This year's Paris-Roubaix cycling classic is all about raising awareness to wear a helmet while cycling. An initiative of Team Jumbo-Visma and partner Lazer.

Lazer, Red Bull and Wout van Aert join forces to introduce two new helmets.

The infamous Red Bull helmet design has become the ultimate athlete's status symbol, to this day only allowed to be worn by the best of the best. Or is it…? Thanks to Lazer and its long-standing pa...

Lazer introduces the sleek and comfortable Tonic KinetiCore

Tonic KinetiCore - an affordable and comfortable helmet that doesn’t compromise on protection.

Lazer introduces First One-size-fits all Helmet with KinetiCore Technology.

Tempo KinetiCore - Lazer’s stylish and comfortable entry-level road helmet with KinetiCore.

Lazer introduces the trail-ready Coyote KinetiCore.

Lazer is proud to add another 5-star KinetiCore impact protection helmet to our MTB range.

Lazer is proud to announce the comfortable and stylish Codax KinetiCore

Codax KinetiCore, a one-size-fits-all helmet that combines comfort, protection, and style.

Lazer Introduces All-New Cage Full Face Helmet with KinetiCore Technology.

The first full face helmet to achieve a 5-star rating from Virginia Tech.

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Lazer

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